I am a UX Strategy and Experience Design leader who thrives where business transformation and human-centered design intersect. I help organizations navigate ambiguity, align stakeholders around user insights, and bring digital product to life that resonate and perform.
My Approach:
• Discover: uncover user needs and ecosystem constraints
• Strategize: align stakeholders and define experience principles
• Design & Deliver: guide teams through ideation and validation
• Measure & Optimize: define metrics and iterate for improvement
• Discover: uncover user needs and ecosystem constraints
• Strategize: align stakeholders and define experience principles
• Design & Deliver: guide teams through ideation and validation
• Measure & Optimize: define metrics and iterate for improvement
My Values:
• Empathy First • Clarity & Simplicity • Strategic Impact • Continuous Learning
Recommendations:
Rob is the complete package when it comes to UX strategy and leadership. He brings unique, complete thinking to each of his projects and has an amazing ability to communicate and collaborate across multi-functional teams to facilitate and drive best-in-class project deliverables. He shines in both client-facing sessions as well as internal brainstorms, and is able to lead a team of all sizes.
• Empathy First • Clarity & Simplicity • Strategic Impact • Continuous Learning
Recommendations:
Rob is the complete package when it comes to UX strategy and leadership. He brings unique, complete thinking to each of his projects and has an amazing ability to communicate and collaborate across multi-functional teams to facilitate and drive best-in-class project deliverables. He shines in both client-facing sessions as well as internal brainstorms, and is able to lead a team of all sizes.
Caine Fair
Group Strategy Director,
Engagements at Grey Health
August 25, 2025 - Caine managed Rob directly
Group Strategy Director,
Engagements at Grey Health
August 25, 2025 - Caine managed Rob directly
Rob is a true team player and an asset to both Arnold, its clients, and the CX team. His UX experience and expertise helped guide and manage critical decisions making for the teams he works with. He is skilled at simplifying complex information to make it digestible for both the internal and client teams.
He is a natural problem solver, going above and beyond the ask, working closely with whoever he needs to in order to produce the best quality work and to meet tight deadlines. Rob is easy to work with under duress, is professional at all times and a creative ideator. Rob was just a joy to work with on a daily basis and I could not have been more lucky to have him as a colleague and strategic thought partner.
He is a natural problem solver, going above and beyond the ask, working closely with whoever he needs to in order to produce the best quality work and to meet tight deadlines. Rob is easy to work with under duress, is professional at all times and a creative ideator. Rob was just a joy to work with on a daily basis and I could not have been more lucky to have him as a colleague and strategic thought partner.
Connie Bazos
Customer Experience and Engagement Strategy
March 9, 2022 - Connie managed Rob directly
Customer Experience and Engagement Strategy
March 9, 2022 - Connie managed Rob directly